Privacy Policy - Rythu Bandhu Enterprises

1. Overview & Applicability

This Privacy Policy describes how Rythu Bandhu Enterprises ("Company", "We", "Us", "Our"), operating the e-commerce platform at https://vijayakart.com, collects, uses, protects, and discloses personal information obtained from users ("You", "Your", "Customer") accessing our storefront.

By purchasing organic products, millets, cold-pressed oils, or creating an account on our storefront, you expressly consent to the data collection and security practices outlined in this Policy. This policy complies with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and Indian E-Commerce Consumer Protection Regulations.

2. Information We Collect

We collect information directly provided by you during account registration, checkout, or customer service inquiries:

• Personal Identity Data: Full Name, Email Address, Phone Number, and Delivery Shipping Addresses.
• Transaction Records: Order History, Purchased Product Items, Invoice Details, and Shipping Tracking Identifiers.
• Technical Identifiers: IP Address, Device Type, Browser Type, and Session Logs required for security auditing.

3. Payment Gateway Security & Financial Data

All financial transactions on Rythu Bandhu are processed through RBI-approved, PCI-DSS Level 1 Compliant Payment Gateway partners (including Razorpay, PhonePe, and Cashfree).

4. Cookies & Session Tracking

We use essential session cookies to maintain your active shopping cart, user login status, and security tokens. These cookies do not store any sensitive personal credentials and automatically expire upon session termination.

5. Third-Party Data Sharing

We maintain a strict Zero Third-Party Data Trading Policy. We never sell, rent, or lease customer data to third-party advertisers. Information is disclosed strictly to operational service providers:

• Logistics Partners: Delhivery, BlueDart, DTDC, India Post (Name, Delivery Address, Phone Number for shipping).
• Communication Services: SMS & WhatsApp notification gateways for order dispatch & invoice tracking alerts.
• Legal Obligations: Authorized Indian law enforcement agencies when compelled by statutory legal orders.

6. User Rights & Account Deletion

Customers have the right to access, update, or request the deletion of their personal profiles. To request data summary export or permanent account closure, please email support@rythubandhu.com.

7. Grievance Redressal Mechanism

In accordance with the Information Technology Act, 2000 and E-Commerce Consumer Protection Rules, the details of the designated Grievance Officer for Rythu Bandhu Enterprises are published below: